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Givenchy l'interdit

Givenchy l'interdit

  • Egypt
  • 2025
  • Luxury Retails

Client: Givenchy. Industry: Fragrance.

Givenchy challenged Brand Aid to transform the launch of L’Interdit into an immersive retail experience that embodied the fragrance’s bold identity. Through a striking temporary installation, interactive product discovery and premium brand storytelling, the activation invited visitors to experience “The Art of Daring” in a memorable and highly shareable environment.

The Experience Journey

Production and execution

Givenchy l'interdit — Production and execution
Givenchy l'interdit — Production and execution
Givenchy l'interdit — Production and execution
Givenchy l'interdit — Production and execution
Givenchy l'interdit — Production and execution
Givenchy l'interdit — Production and execution
Givenchy l'interdit — Production and execution
Givenchy l'interdit — Production and execution
Givenchy l'interdit — Production and execution
Givenchy l'interdit — Production and execution
Givenchy l'interdit — Production and execution

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Contact

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